Strategy · Leadership · Systems · AI leverage
Clarity under pressure.
I advise founders and executives when complexity, growth, or change make decisions harder than they should be.
Making complex decisions simpler — when the stakes are high.
When you’re inside the business, everything feels urgent — but not everything is important.
I work from the outside in, with a clear view across strategy, people, and systems, to surface what truly matters — and remove what doesn’t.
Sometimes that means redefining the real problem.
Sometimes that means redefining the real problem.
Sometimes it means narrowing the decision.
Portraits of people from around the globe
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Often, it means revealing leverage that was already there — but buried under noise.
Stark beauty of desolate dunes
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Sometimes that means redefining the real problem.
Sometimes it means narrowing the decision.
Often, it means revealing leverage that was already there — but buried under noise.




